a. illustrate an example of a marketing information system for ben and jerrys ice-cream? b. illustrate an example of a marketing information system for amazon
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a. illustrate an example of a marketing information system for ben and jerrys ice-cream?
b. illustrate an example of a marketing information system for amazon
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- Direction Multiple Choice 1. This refers to measure of how well customer expectation from a purchased product or service have been met a.Consumer goods b. Satisfaction c.Marketing d. Brand equity 2. This is the appreciation in a brand's value from the point of view of customers. a. Brand equity b. Satisfaction c.Marketing d. Consumer goods 3 These are products whose physical characteristics are so identical, that it would be difficult, it not impossible, to distinguish one purchased from one vendor or another a. Brand equity b. Consumer goods c. Marketing d. Primary Demand 4. It is a form of communicating or promoting the value of a product, service, or brand to the consumers. a Durable b. Primary demand c. Marketing d. Consumer goods 5. This can used in marketing to describe the way in which a service capacity cannot be stored for sale in the future. Services cannot be stored, saved, returned, or resold once they have been used Once rendered to a customer, the service is completely…Does Porter's advice contain particular data?3. Discusses how these groups will be targeted (once identified), by explaining three (3) digital marketing options such as email, voice, text, app alert, app redemption token, etc. The report should be in MS Word format (or equivalent). For the purpose of this assessment, the following assumptions apply: ●95% of sales are electronic (credit card/phone), 5% are cash; ●55% of customers use a loyalty card at time of transaction; ●customers who have a loyalty card have provided credit card/phone/email details; and ●Imagine P/L has a smartphone app, which supports tokens (price discounts, etc) and alerts. 25% of customers have downloaded and use the app. Report Structure Your report should include the following sections: ●Introduction: Briefly explaining the purpose of the report ●Technology Options: Where you describe each type of technology ●Sales Solution: Where you explain how the options will increase sales ●Marketing Channels: Where you discuss how to reach customers…
- a. Create research question on product quality toward customer buying behaviour. b. Create research question on price toward customer buying behaviour. c. Create research question on promotion toward customer buying behaviour.1. What type of report along with the specific contents of the report should the Accounts department request from the Marketing department in order to address customers experiencing short deliveries? 1. What type of report along with the specific contents of the report should the Account depatment request from the Distribution department in order to address customers experiencing short deliveries?Your client (SuperSpool) imports hand-spun wool yarns from Australia and New Zealand. They have very little market share as they just started their business in the summer of 2021. Their biggest competitor is ClassicYarn. They want to increase awareness of their great products with the goal of gaining market share in the U.S. To help develop your agency's recommendations, you want to execute a survey of people who design knitting and crocheting patterns for customized clothing using specialty yarns. Which of the following questions is probably the BEST to use? A)Do you prefer hand spun yarns and American made products? B) Yes or No: Do you think ClassicYarn is a socially responsible company? C) On a scale of one to five with five meaning you strongly agree and one meaning you strongly disagree, how important is it that yarns you buy are made in the U.S.A.? D) Given current supply chain issues, knowing ClassicYarn uses only fibers made in the U.S.A., would you agree its products are more…
- Please Answer for attached questions. Thank youRecommendation(s) for the food and beverage organisation(Nestle) to seize the opportunities and eliminate the threats. use management function (planning, organising,leading,controlling)CHOOSE THE BEST ANSWER. PLEASE ANSWER AS SOON AS POSSIBLE 1- What is the best need/benefit-oriented approach to defining a car? Descriptions of a car's engine size and features Outlining the warranty that comes with the car Describing how it provides more efficient and reliable transportation Showing the beautiful color and styling 2- What is the best way for TWU to define their "market" in a marketing sense? the location of their buildings current and potential students the faculty and staff delivering the product the mix of programs they offer 3- Which of the following is not recommended for a marketing plan? Communicate the plan to appropriate managers. Once you have a good plan in place, do not change it for at least a year. Marketing plans should be creative. Use common sense. 4- Which of the following is not a current trend (described in book/class)? Increasing consumer demands Decreasing price sensitivity among consumers Overall…
- Which of the following accurately describes the seven tactics (7Ts) of a market offering? a) Product, service, brand, price, incentives, communication, technology. b) Product, service, brand, price, incentives, technology, distribution. c) Product, service, brand, price, technology, communication, distribution. d) Product, service, brand, price, incentives, communication, distribution.Part 1: Conduct research about a U.S. automotive and manufacturing industry and include all required information in the rubric. Part 2: Conduct research about the industry and specific real world company you selected in week one to obtain data ( Remember the industry and company does not have to be within the automotive and manufacturing industry). Include a Porter's Five Forces diagram. Please select an industry and company that interest you as you will continue to conduct resesrch on the industry and company throughout the course. Part 3: Compare the U.S. automotive and manufacturing industry to the industry and company you selected. Remember to include a Porter's Five Forces diagram comparing both industries and summarize the findings.Subway Restaurant (Sandwiches, Cookies, Drinks and etc.) A. Describe what Subway differentiates from its competitors in the market. Please select an attribute important to the consumers and expound why you use the products or avail the services of this brand. B. Describe a specific target market for this brand and discuss why they are the appropriate segment to target upon to. C. Elaborate what you think is the value proposition of Subway when it comes to its products or services. You may perform additional research regarding the brand but the answer should be in own words. Satisfactory answer means a helpful rating! Help me understand this pls.... fulfill all 3 requirements in one long paragraph. Make this very well and do not get other work, i will track those! tenkz