The goal of any company's marketing strategy should be to retain customers. It is crucial to provide an explanation and two examples of companies that have used this tactic.

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter1: An Overview Of Strategic Marketing
Section: Chapter Questions
Problem 1DYMP
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The goal of any company's marketing strategy should be to retain customers. It is crucial to provide an explanation and two examples of companies that have used this tactic.

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