Identify three situations in which you use self-service delivery. For each situation, what is your motivation for using self-service delivery, rather than having service personnel do it for you?
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Identify three situations in which you use self-service delivery. For each situation, what is your motivation for using self-service delivery, rather than having service personnel do it for you?
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- How do service organizations make decisions on place and time of service delivery? Give examples to support your points.Analyze the concept of service quality using the SERVQUAL model. How can businesses use this model to improve customer satisfaction and loyalty?How do service elements contribute to building long-term relationships with customers?
- Discuss how service providers differentiate their services from those of competitors and provide an example of each?Explain the “flower of service” concept and identify each of its petals. What insights does this concept provide for service marketers? Give an example to support your explanationWhat are the advantages and disadvantages of providing a service quality guarantee?
- Discuss the different dimensions of service quality? How do the five dimensions of service quality play a role in customer satisfaction?Explain why it is necessary for customer service providers to maintain a positive relationship with both internal and external customers.Value chain analysis for service providers