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- Select three everyday products and show how these different products might be aimed toward different market segments. Explain how the marketing mix different for each segment.Marketers must understand the current and potential environment in which the Product or service will be marketed. Explain situation analysisHow can marketers extend the life cycle of an established product? Use examples to explain or illustrate
- Explain marketing segmentation during launching a product or service ?Marketers must understand the current and potential environment in which the product or service will be marketed. Explain why?Discuss the four criteria used to select target markets. include the importance of the criteria to the marketers