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- What is the purpose of information and communication media?How do public relations professionals help organizations build and maintain a positive public imageDiscuss how media help shape and reproduce distorted representation of events, individuals, or groups. You must refer to one or more concrete examples from the media and discuss these examples from the perspective of one or more relevant media theories.
- For what purposes do not-for-profit organizations turn tosocial media marketing?Media consumers actively select, evaluate, and interpret media in ways that make sense to them. People use media for all sorts of reasons. What are some examples? Which are most relevant to the way you consume, and maybe even creatively alter and produce, media?Discuss how a company can best deal with unfavorable public relations.