Homework Help is Here – Start Your Trial Now!
Business
Marketing
6. Channels *Are the mechanism for how we communicate with and deliver our value propositions to our customer segment. Ex. distribution, sales, and marketing.   Example:(in the image)   Give channels about the topic of GAS LEAK NOTIFIER?

6. Channels *Are the mechanism for how we communicate with and deliver our value propositions to our customer segment. Ex. distribution, sales, and marketing.   Example:(in the image)   Give channels about the topic of GAS LEAK NOTIFIER?

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
See similar textbooks
icon
Related questions
Question

6. Channels

*Are the mechanism for how we communicate with and deliver our value propositions to our customer segment. Ex. distribution, sales, and marketing.

 

Example:(in the image)

 

Give channels about the topic of GAS LEAK NOTIFIER?

 

 

VI. Channels Before Purchase Target customers will be reached through direct contact (Disaster Risk Organizations, Community) Enormous online marketing, social media and advertising platforms (FaceBook, Instagram, Youtube, Google Search, television, radio, etc) Peer-to-Peer word of mouth (Public Relations) Kiosk to different establishments for membership or subscription Physical advertisement platforms (Billboards) During Purchase Mobile Application itself or the main application Services will be provided through a mobile-based platform (Android/iOS/Playstore/AppStore) After Purchase Emails updates and messages on launch of new features Customer feedbacks and surveys
Transcribed Image Text:VI. Channels Before Purchase Target customers will be reached through direct contact (Disaster Risk Organizations, Community) Enormous online marketing, social media and advertising platforms (FaceBook, Instagram, Youtube, Google Search, television, radio, etc) Peer-to-Peer word of mouth (Public Relations) Kiosk to different establishments for membership or subscription Physical advertisement platforms (Billboards) During Purchase Mobile Application itself or the main application Services will be provided through a mobile-based platform (Android/iOS/Playstore/AppStore) After Purchase Emails updates and messages on launch of new features Customer feedbacks and surveys
Expert Solution
steps

Step by step

Solved in 2 steps

SEE SOLUTIONCheck out a sample Q&A here
Blurred answer
Similar questions
  • SEE MORE QUESTIONS
Recommended textbooks for you
Principles Of Marketing
Principles Of Marketing
Marketing
ISBN:
9780134492513
Author:
Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:
Pearson Higher Education,
Marketing
Marketing
Marketing
ISBN:
9781259924040
Author:
Roger A. Kerin, Steven W. Hartley
Publisher:
McGraw-Hill Education
Foundations of Business (MindTap Course List)
Foundations of Business (MindTap Course List)
Marketing
ISBN:
9781337386920
Author:
William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:
Cengage Learning
Marketing: An Introduction (13th Edition)
Marketing: An Introduction (13th Edition)
Marketing
ISBN:
9780134149530
Author:
Gary Armstrong, Philip Kotler
Publisher:
PEARSON
MKTG 12:STUDENT ED.-TEXT
MKTG 12:STUDENT ED.-TEXT
Marketing
ISBN:
9781337407595
Author:
Lamb
Publisher:
Cengage
Contemporary Marketing
Contemporary Marketing
Marketing
ISBN:
9780357033777
Author:
Louis E. Boone, David L. Kurtz
Publisher:
Cengage Learning
SEE MORE TEXTBOOKS