Your organization was able to win a client who is sponsoring an online concert whose mission is to support the advocacy of Violence against Women. The concert will have the performances of different groups and singers, all of which are females. question: As a professional who handles/manages an event, what will you do to attract an audience and get adequate media attention in this new normal time when physical contact is impossible?

Your organization was able to win a client who is sponsoring an online concert whose mission is to support the advocacy of Violence against Women. The concert will have the performances of different groups and singers, all of which are females. question: As a professional who handles/manages an event, what will you do to attract an audience and get adequate media attention in this new normal time when physical contact is impossible?

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Your organization was able to win a client who is sponsoring an online concert whose mission is to support the advocacy of Violence against Women. The concert will have the performances of different groups and singers, all of which are females.question: How will you establish the purpose and scope of an event as a professional who handles/manages an event?
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