Which of the following is not a misconception quoted by Goldy Hyder, Business Council of Canada. O a. Less capital O b. Losing Canadian proprietary information O C. Less jobs O d. Loss of a footprint for Canada
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Which of the following is not a misconception quoted by Goldy Hyder, Business Council of Canada.
O a. Less capital
O b. Losing Canadian proprietary information
O C. Less jobs
O d. Loss of a footprint for Canada
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- Are the following statements True or False? Explain (in a few sentences) why. a) “Ifitischeapertopurchaseaservicefromthemarketthantoproduceitin-housea firm should outsource the service and use the market”. b) “Advertising expenditures with no direct informational content can increase market efficiency”. c) “If a person chooses to have $100 today rather than have $120 next week then the person is present biased”.d. Lack of revenue "Small businesses are important to a country's economy." Select which of the following below justify the statement. a. All the options are correct b. They generate employment opportunities C. They can produce more goods O d. They can be innovators of new products. lenovoComment if you agree or disagree with this post. 1. What type of variables are used for market segmentation? Benefit variables are used for markets that are segmented by customers seeking benefits that satisfy their needs. Demographic variables seek out characteristics in customers that fit certain descriptions that can include purchasing power and consumption patterns. Also, it can be more specific by gearing toward gender, age, occupation, whether married or single and income. 2. Would a small firm use the same variables as a large business? Why or why not? I would have to say yes. No matter the size of a company, the customer base remains the same. Someone is always shopping for something. Both types of variables are needed to implement forecasting and market strategy. (Longenecker, et al. 2020). Take an antique store, for example. Just because it's a small business, perhaps ran by mom and pop, doesn't mean it has to limit who it sells to. The variables are the parameters and as…
- 13. If you create a food product for babies allergic to nuts, it is an example of which marketing strategy? Niche marketing a. b. C. d. a. b. 14. Which of the following describes the Affordable Loss principle? Turn a crisis into an opportunity C. d. a. b. Multiple sector marketing C. Local marketing d. Mass marketing 15. A business called ABC Shakes segments customers on the basis of use. For example, it has custom products for regular users. On what basis is this segmentation done? Psychographics What can one afford to lose Build partnerships A loss that does not cost Behaviour Benefits DemographicsANSOFF MATRIX: One of the following statements is NOT true. Select one: a. MARKET DEVELOPMENT involves new competitors and distribution channels b. ANSOFF MATRIX is a strategic tool that helps determine how to increase sales c. MARKET DEVELOPMENT includes selling a product in new geographic markets d. ANSOFF MATRIX gives a more precise index measure of industry attractiveness than PEST analysis e. MARKET DEVELOPMENT includes selling a product in new demographic markets1. Marketing is all of the activities used to exchange goods and services between businesses and consumers. a. True b. False 2. How many activities do marketers perform? a. 1 b. 8 c. 100s d. 25
- Suppose an economy is hit by natural disaster and its natural resources decreases. a) Show graphically using AD-AS model how the price level and output are affected in the short-run. b) Can the government use monetary policy to offset the effects on both price level and output simultaneously, explain? Answer Must be correct. Do all step.Don,t copy from anywhere.[streaming] The table below shows streaming service industry sales revenues in 2021. Brand Annual Revenue Amazon Prime $25 billion Video Disney Plus $20 billion Netflix $55 billion HBO Max $10 billion All others $10 billion What is Disney Plus's market share in 2021? (Round to the nearest whole number) O Can't tell from information given O 20% O 22% O 17% O 18%Source: https://www.bizcommunity.com/Print.aspx?l=196&c=168&ct=1&ci=220219 [Accessed 9February 2023]. please read the above a.Companies that focus on gaining customer knowledge and developing insight intothis knowledge, can deepen and extend customer relationships. Advise Clicks, forthem to improve their position, on the information that should be stored within theirdatabase b.To build successful relationships, trust and commitment are required. Advise Clickson how they can improve both trust and commitment between themselves and theircustomers. c.Clicks may choose to conduct a customer satisfaction survey. Explain the benefitsthat a customer satisfaction survey would provide to the brand. Please note this is one question and not mutiple thank you
- 1. Successful marketing strategies must be geared to the needs of consumers and to _____. a. their abilities to buy b. the strategies of competitors c. the available supply of goods d. none of the above 2. Your employer is a runner-up company that aggressively attacks competitors to get more market share. For what type of firm do you work? a. market challenger b. wanna-be c. leader d. market follower 3. Favorite Memories specializes in serving market segments that major competitors overlook and ignore. What strategy does this firm use? a. market follower b. market challenger c. market seeker d. market nicher 4. Superior Sporting Goods stores seek stable market shares and profits by following competitorsâ product offers, prices, and marketing programs. What do we call Superior? a. market follower b. market challenger c. market nicher d. market developer 5. Once your company has decided on its overall competitive marketing strategy, it is ready to begin planning the…The efforts of global companies to reach low-income consumensegmentation and targeting. Market segmentation represents:A promoting products and services internationallyB. targeting prospective customers.C. findıng customers Who can respond to advertisement.D. Identifying customers based on common characteristicsE. Identifying customers who can help in promoting produceThe company has decided to put all its financial reports on its website to increase .......... with stakeholders A-transparency B- purchase C-brand identity D-liquidity