Q: Recognize public relations as an important form of communication.
A: Marketing mix describes the mixing of elements that are product, price, place and promotion. It has ...
Q: Why do many Carmex product prices end in "9"? What type of pricing is this called? What should happe...
A: Ans. Introduction Pricing means deciding the right price for the product or service in order to a...
Q: What is the difference between government regulation and self-regulation?
A: Regulations enable us to make informed decisions about our health and safety as consumers. They give...
Q: Write about on the use of social media as a tool in Public Relations.
A: Public relations: Public relations is an essential element in the promotion mix. In the modern era o...
Q: Show a description of a "Kellogg's Cereal", a retail comparison of the product and at least four com...
A: Kellogg's, or Kellogg Company in full, is a prominent American manufacturer of readily available cer...
Q: the main conflicts of interest between the key players in agricultural and food marketing system
A: The main conflicts of interest between the key players in agricultural and food Marketing System a...
Q: Create a marketing plan on a new hair product. (1). Description of the product (2). Target Market ...
A: Marketing plan is a kind of plan which is a part of the overall business plan. It basically contains...
Q: What are the marketing strategies that you can used of the event in traditional games such as chines...
A: The marketing strategies for any event is very important as the customers, the target market needs t...
Q: A manager's key task is to balance which four customer service factors against which six logistics c...
A: A manager's key task is to balance the four customer service factors such as - Time Dependability Co...
Q: Describe three kinds of organizations and the three levels of strategy in them.
A: An organization is any entity that consists of one or more people and serves a specific purpose, suc...
Q: marketing material portfolio design a mock up of an instagram story that could in theory be publ...
A: Creating social media post is very important marketing tactic for the digital marketers. A post whic...
Q: Identify the target customers and the ways to make them buy in a hand painted tote bag business in t...
A: Evaluating the latest trends and surge of necessities prevalent in the marketplace, and market place...
Q: 4. In selecting a price for a product using differential analysis, which of the following de should ...
A: The differential analysis is the the cost that is chosen between two options available and which wil...
Q: Explain the 'good' and 'bad' marketing communication strategy of Mcdonald's.
A: Marketing communication strategy is a multidisciplinary activity requiring different skillsets and c...
Q: what are some of the typical customer needs
A: Some of the typical customer needs are Price, Quality, Choice and Convenience.
Q: Explain how the following group of people are involved in advertising. a) Mass Media b) Target Audie...
A: The advertising is the part of marketing plan of the product or services and advertising includes va...
Q: Among the new forms of behavior that will not affect pharmaceutical firms are: -Individuals are sta...
A: For businesses to become successful it has to be customer oriented. Understanding the needs of custo...
Q: what is The creative process
A: Creative Process: Creative implementation is the process by which concepts, craft, or idea generatio...
Q: What is involved in sales management?
A: Sales is just centred towards improving sales practices of the business. The sales are generally pro...
Q: What is personal selling?
A: Selling and Marketing are two business functions that are related to market and customers. The custo...
Q: What specificattions leads Mall of America taken to acknowledge each challenge?
A: In the overall marketing strategy, price and place play an important role in the success of a busine...
Q: 1. What and who benefits from market integration? How could emerging economies and developing countr...
A: Market integration refers to coming together of similar economies of market in terms of product and ...
Q: What leads contributed to the idea for the Mall of America ? How did it get slaried?
A: There are certain factors that contribute to the success and growth of all businesses. When the prod...
Q: The elements of creativity
A: Being creative is little more than a desire to try to do things from a different perspective and to ...
Q: Write User experience goals and Usability goals and Assessability goals for distribution manager at ...
A: Before we enlist all the possible goals for a distribution manager at a technology company, let us f...
Q: a model of the styles of conflict management. and discuss the (dis)advantages of your model and its...
A: Conflict occurs when there is differences in opinions or strategies. Even in conflict the intention ...
Q: What value does a minimalistic handbag offer to consumers that makes it unique or superior to other ...
A: Customer Value is the client's impression of the value of your item or administration. Worth can mea...
Q: describe and give examples about emotion management
A: Emotion management is the ability to recognize and regulate both happy and negative emotions healthi...
Q: What are the three types of selling objectives?
A: Sales is the only objective for which business conduct its different activities. It means the functi...
Q: Using 4Ps in the marketing mix, how are you going to promote isoprophyl alcohol as your product
A: Marketing is a vast field including various areas like marketing mix, marketing research, gamificati...
Q: Q4. The sales for a car model in Rocket Cars have shown stagnation in terms of volume. However the c...
A: This question is related to use of marketing strategy in terms of four Ps' which are product, price,...
Q: Describe the regulatory forces that influence the marketing environment.
A: Marketing Environment: The marketing environment applies to all internal and external factors, that ...
Q: Suppose the president of a carpet manufacturing firm has asked you to look into the possibility of b...
A: In the financial world, the term "distribution" refers to the payment of assets from a fund, account...
Q: Mary really loves perfume. She spends lot of time researching different brands, types, where the ing...
A: Some consumers may be able to make quick buying judgments based on their experience and knowledge, w...
Q: What is the difference between Forward and Reverse auction?
A: The forward and reverse auction are the part of auction process which is done between the buyers and...
Q: You and three college friends have decided to launch an online business selling cloths college stude...
A: Digital marketing is the marketing done through digital channels like social media or search engine ...
Q: Explain the value of direct marketing for consumers and sellers.
A: Marketing mix has the potential to boost business sales through utilizing innovative strategies. The...
Q: What is the probability of running a successful business?
A: The probability of running a successful business is always uncertain and cannot accurately be predic...
Q: In retail pricing, retailers often have a maintained markup. Explain how this maintained markup diff...
A: The retailers are individual or group seller who have characteristics of low selling price and less ...
Q: the top mobile phone manufacturers, beginning in the 1990s. The first GSM call was made in 1991 usin...
A: Marketing helps the company to build customers and brand. It is a broad field including various area...
Q: Explain the stages in the personal selling process.
A: Personal selling is one of the oldest and most used method of selling. It is a marketing method. In ...
Q: What three factors are used to structure sales organizations?
A: The sales organization is the part of the organization which deals with the sales activities. The sa...
Q: Why would it be a good product for US consumers? Is there anything that would prevent it from being ...
A: In the given scenario, we need to assess, analyze and assert some of the famous McDonald's dishes an...
Q: Identify the different types of personal selling.
A: Marketing includes vast topics like personal sales, pricing, market analysis, digital marketing, et...
Q: Look for a sample of local or foreign research in your own field of specialization (internet).Evalu...
A: Introduction - Research:-Research in business organisation is defined as as the process in which we ...
Q: 2. Visit the website of Kashi (www.kashi.com). Using the four Ps of Marketing mix, critically examin...
A: Marketing in simple words means influencing the prospective customers into buying a company's offeri...
Q: Make a 2-page reaction paper on the YouTube video entitled "E-commerce: Selling online for Tourism B...
A: E - commerce space is growing leaps and bounds. There are numerous buyers and sellers present on the...
Q: Select the promotional approach appropriate to a product's target audience. life-cycle stage, and ch...
A: The promotion forms an integral part of the marketing mix of the company. Marketing mix forms the ba...
Q: Create digital customer journey map, based on proDUCT (N95 MASK) STAGE AWARENESS CONSIDERATION DECIS...
A: A customer journey map is a graphic representation that depicts the steps customers go through while...
Q: Do you see the long-term strategy of Facebook as value-based? What is your perspective and rationale...
A: Introduction Values-based marketing is a marketing technique that appeals to the values and ethics o...
I have a vintage records store, with excellent Retro records from all genres and a really cool vibe- a good hang-out place. What is my attribute, what is my rational benefit? Who would be a great target audience for me, and what could be my message to them?
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- who is my secondary market is my primary target is people who watch the NFL ages 18 to 49?How would you describe Honest Tea’s ideal level of market coverage? Why would this intensity of market coverage be appropriate for such beverages?Instructions Suppose you want to promote a line of costume jewelry to upper-middle class teenaged girls. What factors, you think, would influence the buying behavior of your target market? How each of these factors will affect their buying patterns?
- Why do you think even non - food advertisers are attracted to the Food Network ?Pretend you work for the marketing department of a publishing company. Recent demographic studies conducted by your company have identified a new niche market: lifelong surfers who have adapted their surf-culture lifestyle to the demands of middle age. According to your research, these potential customers are relatively affluent but live a modest lifestyle. Much of what they spend goes to travel or surf equipment upgrades. They are less interested in the latest surf contest results than in the broader spectrum of surfing culture, from travel destinations to technology to popular culture. Despite whatever other titles and affiliations they may hold, these potential customers strongly identify themselves as members of a unique surf subculture. To take advantage of this newly identified niche, your company has just started a new magazine, Surf4Life, which offers well-written articles and essays on various aspects of surf culture. The bi-monthly magazine features work from top surf…We are all consumers. To be effective marketers, we sometimes need to think like consumers. That is why we do so much research into our customer segments; to ask those important questions “why do you like us.” Now, think of your favorite product/service or brands. Think about why they are your favorite brands. What are the reasons why they provide you so much value? Now, start to think about your definitions of value? What do you think are the most important? For your reflection assignment, select a product (or service) or your favorite brand. From a consumer perspective, list the five most important aspects/characteristics/attributes that make it your favorite/preference. Knowing those, become a marketer of your favorite product/service/brand, what are the five important things you can do to continue providing “value” to your customer base? After you list them, compare them. Provide a short analysis of your findings. Are they reasonable to achieve? Are they costly to…
- IMG Worldwide is the world’s largest sports entertainment media company. In years past, IMG was all about professional golf and tennis marketing. But today, IMG handles sales and marketing activities for 70 to 80 colleges, making college sports marketing the company’s highest-growth business. In short, IMG handles anything and everything that touches the college sports consumer short of actually playing games on the court or field. Although you might think that all college sports fans are created equal, IMG finds that nothing could be further from the truth. How different fans consume sports and sports-related activities is affected by geographical, generational, and institutional factors. IMG focuses on comprehensively understanding the process that consumers go through to view or attend a sporting event. It then connects with consumers at each and every stage. After viewing the video featuring IMG Worldwide, answer the following question: What “product” is a college athletics…IMG Worldwide is the world’s largest sports entertainment media company. In years past, IMG was all about professional golf and tennis marketing. But today, IMG handles sales and marketing activities for 70 to 80 colleges, making college sports marketing the company’s highest-growth business. In short, IMG handles anything and everything that touches the college sports consumer short of actually playing games on the court or field. Although you might think that all college sports fans are created equal, IMG finds that nothing could be further from the truth. How different fans consume sports and sports-related activities is affected by geographical, generational, and institutional factors. IMG focuses on comprehensively understanding the process that consumers go through to view or attend a sporting event. It then connects with consumers at each and every stage. After viewing the video featuring IMG Worldwide, answer the following question: Of the four sets of factors affecting…IMG Worldwide is the world’s largest sports entertainment media company. In years past, IMG was all about professional golf and tennis marketing. But today, IMG handles sales and marketing activities for 70 to 80 colleges, making college sports marketing the company’s highest-growth business. In short, IMG handles anything and everything that touches the college sports consumer short of actually playing games on the court or field. Although you might think that all college sports fans are created equal, IMG finds that nothing could be further from the truth. How different fans consume sports and sports-related activities is affected by geographical, generational, and institutional factors. IMG focuses on comprehensively understanding the process that consumers go through to view or attend a sporting event. It then connects with consumers at each and every stage. After viewing the video featuring IMG Worldwide, answer the following question: Discuss how a college sports fan might go…