What are the basic differences between a domestic strategy and an international strategy?
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What are the basic differences between a domestic strategy and an international strategy?
Week 2. Reading:
Part 3 - Chapter 11 & 12 (Page 326-354. Griffin, R.W. & Pustay, M.W., International Business – A Managerial Perspective, Prentice Hall; 8th ed. (2014).
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- My course: Principle of Management ( MGT211 : BRACU ); Textbook ref; Ricky W Griffin Case study question: PEPSI’S NEW STRATEGIC FORMULA.. The high stakes rivalry between Pepsi-Cola and Coca-Cola is being played out in supermarkets, restaurants, and convenience stores all over the world. Pepsi-Cola has worked for years, with limited success, to catch up to market-leader Coca-Cola, trying strategy after strategy to regain ground in the United States and abroad. In 1965, Pepsi sought growth through diversification by acquiring Frito-Lay, which makes popular snacks such as Lay’s Potato Chips and Doritos. This diversification proved so lucrative that the company, renamed Pepsico, decided to diversify into fast-food restaurants- thought to be good outlets for soft drinks and snacks- through the purchase of Pizza Hut, Taco Bell and Kentucky Fried Chicken. By the mid – 1990s, however, snack sales were increasing but growth in soft drinks. So in 1997, PepsiCo changed its strategy, spinning off…When a firm decides to pursue an international initiative, changes in management and employee perspectives are required. Environmental difficulty, communication challenge, and legal challenge would be my main concerns. These are the causes: • Environmental issue: For a commercial enterprise, the global environment can provide significant difficulties. The socio-political and legal aspects of the environment have an impact on both the internal and external corporate environment. Before embarking on a worldwide business, the firm must examine the social, cultural, and political norms of the global market. • Communication issues: For the multinational enterprise, communication issues can be a major problem. Understanding the language or level of communication comfort of the global audience is crucial. Therefore, it can be important for the multinational enterprise to have a thorough understanding of the local language or to use an interpreter. • Legal challenge: Before engaging in foreign…Carrefour Contemplating an Entry into India (Case #1, Notes) Overview This case introduces Carrefour s performance in the Asian market, specifically its success in China, its failure in Japan, and hence, the CEO s contemplation of future expansion into the Indian market. What lessons should Carrefour learn from the other Asian markets? The varying cultures within India, as well as the political atmosphere, the economy, as well as financial environments are provided in this case. India s current retail industry s performances, as well as Carrefour s competitors are also presented in order to help make an informed decision on the most appropriate entry strategy. Case Review Carrefour is a French international hypermarket chain, with a global network of outlets. It is the second largest retail group in the world in terms of revenue after Wal-Mart. In 1989, Carrefour became the first international retailer to establish a presence in Asia when it entered Taiwan through a joint venture…
- create a report that achieve the following objectives:Knowledge1. Describe the international business environment in the Caribbean.2. Evaluate the environment in which international business is conducted.3. Differentiate the international opportunities and challenges facing Caribbean firms.4. Identify current issues affecting the conduct of international business, particularly forCaribbean firms.5. Evaluate the impact of globalization on strategy formulation and implementation ofCaribbean businessesSkills6. Formulate an international strategy including applying different modes of entry into aforeign market for an existing or fictitious company.7. Integrate issues of cultural and societal diversity into the international business decisionprocess.8. Develop strategies for leveraging cultural diversity into business operationsAttitudes9. Appreciate the implication of current world events for the practice of international business.A chain of well-known surf wear stores is considering expanding to international markets, but they are unsure whether this is a good idea for their business – can you help them decide? Excerpts from the Manager’s MeetingBritney:Thanks everyone for coming to the meeting. As you know, the company has been considering international expansion and I would just like to gather your thoughts.Eddie:I think it’s a bit early for us. There are plenty of growth opportunities throughout the country for new store locations. There are plenty of large coastal towns and not to mention potential opportunities in major interstate cities.Anna:Yes, we’ve got plenty of choices, but what’s the best opportunity for the future? The Asian markets are starting to grow strongly and many companies are looking to enter them, I don’t think we can afford to be a late entrant.Craig:Gee, when you said international expansion, I was thinking of markets with established beach cultures, like California and Florida. If we…create a report that achieve the following objectives:Knowledge1. Describe the international business environment in the Caribbean.2. Evaluate the environment in which international business is conducted.3. Differentiate the international opportunities and challenges facing Caribbean firms.4. Identify current issues affecting the conduct of international business, particularly forCaribbean firms.5. Evaluate the impact of globalization on strategy formulation and implementation ofCaribbean businessesSkills6. Formulate an international strategy including applying different modes of entry into aforeign market for an existing or fictitious company.7. Integrate issues of cultural and societal diversity into the international business decisionprocess.8. Develop strategies for leveraging cultural diversity into business operationsAttitudes9. Appreciate the implication of current world events for the practice of international business. choose a product from a corporation and assess the…
- Subject: Strategic management Answer the following question. Use appropriate examples to explain your arguments. Do not simply copy and paste texts from your textbook. The answer should be concise and to the point supported by industry examples of your choice. Q.4) Identify the unique characteristics of competing in developing-country markets.Summarize Strategic Management: 9.2 Advantages and Disadvantages of Competing in International Markets, pp. 222-226 and Chapter 7 The Art of Strategy: International Strategy, pp. 229-270. How does this information pertains to the US Army?As a strategist you are required to undertake a task and submit a consultancy paper to the Board of Directors of a Multinational Company that seeks to learn strategy lessons from the Ghanaian economy.Required:Investigate what may account for the success or failure of each of Porter’s Generic Strategies and provide superior recommendations that would have helped organizations in those instances to achieve their objectives.
- Introduction to International Business Requirements: You are hired as a consultant by Tokyo Inc. to prepare a report based on the undermentioned criteria. You will choose a known Caribbean Company (I'm choosing is Yao Antigua Dairy Ltd. (https://www.yaoantigua.com/) in the agro-processing sector and its product (s) with information available on the internet, that does not currently operate outside the Caribbean CARICOM region. You will conduct a comprehensive study of the international business environment (I'm choosing Canada), that is, the geography, culture, government, history, economics, and politics of a new country, outside of the region, from which you believe the company and its product (s) could operate profitably. Propose a strategy for internationalization. Looking particularly at entry strategies i.e. • exporting• licensing arrangements• partnering and strategic alliances• acquisitions• establishing new, wholly owned subsidiaries, also known as greenfield venture that…Nicole Vichon, marketing manager of Saralyn Mills Ltd. – a Canadian company – is being urged to approve the creation of a separate marketing plan for Quebec. This would be a major policy change because Saralyn Mills’ international parent is trying to move toward a global strategy for the whole firm and Vichon has been supporting Canada-wide planning. Nicole Vichon has been the marketing manager of Saralyn Mills, Ltd., for the last four years – since she arrived from international headquarters in Minneapolis. Saralyn Mills, Ltd., headquartered in Toronto, is a subsidiary of a large US-based consumer packaged-food company with worldwide sales of more than $2.8 billion in 2005. Its Canadian sales are just over $450 million, with the Quebec and Ontario markets accounting for 69 percent of the company’s Canadian sales. The company’s product line includes such items as cake mixes, puddings, pie fillings, pancakes, prepared foods, and frozen dinners. The company has successfully…Executive Manager: The research about the connection between global sourcing and the human rights atrocities and environmental violations that take place in many foreign factories is accurate in some cases, but not in all. If such atrocities or violations do currently occur, then companies should be compelled to act. However, in my opinion, among the foreign companies from which our firm buys parts and components, there is no consistent and visible proof that any such acts have occurred. Given this, it is clear that increasing efforts to investigate wages and working conditions in these foreign factories is unnecessary. The Executive Manager would most likely agree with which of the following statements? A) Extra attention should be paid to the quality of the lives of the people working in the foreign companies, rather than just to working conditions. B) There are no ethical reasons for the company to increase efforts to investigate wages and working conditions in the foreign…