Strong founder imprinting, like that at Patagonia, can result in cohesive groups of employees holding similar beliefs. As a result, the corporate culture becomes more potent and unique. Yet, strong cultures can have a negative side effect: groupthink, the situation in which opinions coalesce around a leader and individuals do not critically evaluate and challenge that leader’s views and assumptions. Cohesive, non-diverse groups are highly susceptible to groupthink, which can lead to poor decision-making with potentially harmful consequences. Is groupthink a risk to Patagonia? Why or why not?

Management, Loose-Leaf Version
13th Edition
ISBN:9781305969308
Author:Richard L. Daft
Publisher:Richard L. Daft
Chapter13: Managing Diversity
Section: Chapter Questions
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Strong founder imprinting, like that at Patagonia, can result in cohesive groups of employees holding similar beliefs. As a result, the corporate culture becomes more potent and unique. Yet, strong cultures can have a negative side effect: groupthink, the situation in which opinions coalesce around a leader and individuals do not critically evaluate and challenge that leader’s views and assumptions. Cohesive, non-diverse groups are highly susceptible to groupthink, which can lead to poor decision-making with potentially harmful consequences. Is groupthink a risk to Patagonia? Why or why not?

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