question 1 A product has life cycle is an important tool for marketers,management and designer alike .it can be broken into four(4) individuals stages of a products life and offer guidance in developing company strategies. a)by distinguishing each characteristics of stages of a product life cycle ,explain how markets use this tool to promote their product in the marketplace b)suggest marketing strategies for the newly introduced robot cleaner,based on the product life cycle concept

question 1 A product has life cycle is an important tool for marketers,management and designer alike .it can be broken into four(4) individuals stages of a products life and offer guidance in developing company strategies. a)by distinguishing each characteristics of stages of a product life cycle ,explain how markets use this tool to promote their product in the marketplace b)suggest marketing strategies for the newly introduced robot cleaner,based on the product life cycle concept

Contemporary Marketing

18th Edition

ISBN:9780357033777

Author:Louis E. Boone, David L. Kurtz

Publisher:Louis E. Boone, David L. Kurtz

Chapter12: Developing And Managing Products

Section12.5: Marketing Across The Product Lifecycle

Problem 1LO

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