Q2. Murad has been directed to study the forces close to a company that affect its ability to serve its customers, such as the company, suppliers, marketing intermediaries, customer markets, competitors, and publics. In this instance, Murad has been directed to study the of the company. A) macroenvironment B) microenvironment C) technological environment D) demographic environment E) political environment F) All

Q2. Murad has been directed to study the forces close to a company that affect its ability to serve its customers, such as the company, suppliers, marketing intermediaries, customer markets, competitors, and publics. In this instance, Murad has been directed to study the of the company. A) macroenvironment B) microenvironment C) technological environment D) demographic environment E) political environment F) All

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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