Peter is considering operating a local business in the textile, clothing and footwear sector. Peter has completed research into the operations of similar businesses both locally and regionally and  intends to market and sell his products both at the local and regional level at the same time. Peter  understands that to shape the business’s overall strategy there are various strategic drivers both  internally and externally which must be considered and wants expert advice on these drivers  relevant to his business. He is also struggling with deciding on the best structure for the  organization, as well as the most effective ways of marketing his products to ensure that they are  more attractive to buyers than the current options. Peter is considering a strategic alliance but is  not sure if to form links among non-competitive firms or associate with firms in an un-related  activity. He is also aware that even other types strategic alliances exist but does not have a good  grasp on this area to make an informed choice. Peter is aware of internal and external tools which  businesses use to understand the operating environment but is unsure which ones are feasible for  his business or will provide the most relevant information. Peter wants to go global in the future.  He was listening to a radio program and they mentioned that there are drivers that shape strategies  when persons are considering going global but he is not familiar with what these are. Whilst Peter  has a lot of ideas, he recognizes the need for help to ensure his success.   d. Identify and discuss the four (4) categories which strategic alliances can fall into  as discussed in the course. Clearly identify a type of alliance, from the discussion  for Peter based on the scenario presented with the use of a company locally or  regionally to improve his chances of succeeding in the market. The name of the  company must be clearly stated. Information from the scenario must be  included to support the discussion.  e. Understanding how an organization operates internally is critical for sustainability  and success. The SWOT and IFE are internal organisational assessment tools as discussed in the course which are used to internally assess firms. Discuss both  tools. Recommend one (1) of the tools discussed for use by Peter in his firm.  From the case presented, complete a thorough analysis of Peter’s operations,  using the tool suggested tool. Information from the scenario must be included to  support the discussion.  f. Having completed the analysis of the internal assessment, it is critical that Peter understands how changes in the macro-environment can impact his business.  Apply the PESTEL framework to Peter’s operations. You can use your country as  an example when discussing the PESTEL factors. Information from the scenario  must be included to support the discussion.

Practical Management Science
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ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
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Peter is considering operating a local business in the textile, clothing and footwear sector. Peter
has completed research into the operations of similar businesses both locally and regionally and 
intends to market and sell his products both at the local and regional level at the same time. Peter 
understands that to shape the business’s overall strategy there are various strategic drivers both 
internally and externally which must be considered and wants expert advice on these drivers 
relevant to his business. He is also struggling with deciding on the best structure for the 
organization, as well as the most effective ways of marketing his products to ensure that they are 
more attractive to buyers than the current options. Peter is considering a strategic alliance but is 
not sure if to form links among non-competitive firms or associate with firms in an un-related 
activity. He is also aware that even other types strategic alliances exist but does not have a good 
grasp on this area to make an informed choice. Peter is aware of internal and external tools which 
businesses use to understand the operating environment but is unsure which ones are feasible for 
his business or will provide the most relevant information. Peter wants to go global in the future. 
He was listening to a radio program and they mentioned that there are drivers that shape strategies 
when persons are considering going global but he is not familiar with what these are. Whilst Peter 
has a lot of ideas, he recognizes the need for help to ensure his success.

 

d. Identify and discuss the four (4) categories which strategic alliances can fall into 
as discussed in the course. Clearly identify a type of alliance, from the discussion 
for Peter based on the scenario presented with the use of a company locally or 
regionally to improve his chances of succeeding in the market. The name of the 
company must be clearly stated. Information from the scenario must be 
included to support the discussion. 


e. Understanding how an organization operates internally is critical for sustainability 
and success. The SWOT and IFE are internal organisational assessment tools as
discussed in the course which are used to internally assess firms. Discuss both 
tools. Recommend one (1) of the tools discussed for use by Peter in his firm. 
From the case presented, complete a thorough analysis of Peter’s operations, 
using the tool suggested tool. Information from the scenario must be included to 
support the discussion. 


f. Having completed the analysis of the internal assessment, it is critical that Peter
understands how changes in the macro-environment can impact his business. 
Apply the PESTEL framework to Peter’s operations. You can use your country as 
an example when discussing the PESTEL factors. Information from the scenario 
must be included to support the discussion.


g. Based on the discussion on the four (4) key drivers that shape organizational and 
industrial global strategies as discussed in the course, which two would be most 
important to Peter based on the industry/sector he is operating in? You must 
include, two sub-factors under each of the drivers. Organizational examples must 
be included. Information from the scenario must be included to support the 
discussion. 

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