One of your friends was recently watching TV and saw an advertisementthat she liked. She said, “Wow, that was great marketing!” Was the ad,in fact, marketing?
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- Think about an advertisement (in any medium) thathad either a strongly positive or a strongly negative effect onyour attitude toward the product being advertised or theadvertiser itself. Why did the ad have this effect? If youresponded positively to the ad, do you think you were beingmanipulated in any way? If you responded negatively—andyou are a potential buyer of the product that was advertised—what changes would you make to the ad to make it moresuccessful?Many people think that marketing is just about advertising and promotion. Why is this not accurate? Please Be specific in your response.what is google advertising, what does it consist of and how does it work?
- Hermione just managed a major event for the local zoo. She put an advertisement in the local newspaper. However, she was disappointed by how few people showed up. She couldn't understand because the paper is highly popular among locals. Hermione decided to survey its large pool of zoo members to try and see what went wrong. After looking at the responses, as well as copies of the newspaper that had the ad, she realized that on the same page as the zoo ad was an even larger advertisement promoting an upcoming concert. This ad was higher up on the page and dwarfed the zoo ad. She believes most people who read that page were distracted by the large, colorful concert advertisement. In this case, the responses to Hermione's survey are while the distraction caused by the larger, more colorful ad on the same page could be characterized as the receiver; the marketing channel a. b. encoding; noise c. feedback; the coding process d. the marketing channel; decoding e. feedback; noise Clear my…What do you think the role of advertising is Here's a good article that should help you answer this. Share an example of ads you think that do these different things.Why would companies like Maggie Moo's® Ice Cream and Treatery use celebrities for the advertising campaign?.
- Assume that you are working in the marketing department of Sunrise Biscuits (Z) Limited. The company is developing a new biscuit. You are convinced that sales promotion is the best way to launch this new product. A) Explain what the term “sales promotion” means; B) Discuss how it is different than advertising; and C) Recommend one type of consumer promotions that you believe most appropriate for attracting the potential target (university students aged 18-25) for this type of product and explain why.Best Ad -- Worst Ad Describe your favorite advertisement, and why. Do you think it is effective in getting people to buy this product? Describe an advertisement that you think is bad for whatever reason, and why you think so. Is it offensive? Ineffective? Unethical? Who do you think this ad is aimed at? Why would a company use "bad" advertising? Do people buy the product anyway? Why?You are considered a marketing manager of an advertising organization and your job is to enhance thesales. What type of thinking skills you must have to bring innovative ideas. Reveal its types with relevantexamples.
- When the term "Marketing" is mentioned, many people assume it is only advertising. The fact of the matter is that marketing encompasses many principles. One of those principles is Value Proposition". value proposition is the full mix of benefits upon which a brand is positioned. There are five possible value propositions. List and briefly explain and give an example on each one.What is the major task of promotion? Do firms ever usepromotion to accomplish this task and fail? If so, giveseveral examples.1. Your friend tells you that marketing is just about 'advertising and sales', discuss this statement and explain how you would explain to your friend what marketing is and how it contributes to firm success.