of the following ce of the market Choice Marketing must c

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
icon
Related questions
Question
om/qa/wait/40583814/
Question:
Which of the following statements most accurately reflects the
essence of the marketing discipline as we currently understand it?
Multiple Choice
Marketing must design the 4 P's with effectiveness and efficiency
pursuant to objectives.
In creating customer needs and wants, ensuring profitability is our focal
concern.
000ln meeting customer needs and wants, we try to build long-term
relationships that have benefits for everyone.
It's entirely about creating needs and wants.
Download Attachments
O 122969522-4040151.jpeg
Skip Question· Show Comment· Report Issue
Transcribed Image Text:om/qa/wait/40583814/ Question: Which of the following statements most accurately reflects the essence of the marketing discipline as we currently understand it? Multiple Choice Marketing must design the 4 P's with effectiveness and efficiency pursuant to objectives. In creating customer needs and wants, ensuring profitability is our focal concern. 000ln meeting customer needs and wants, we try to build long-term relationships that have benefits for everyone. It's entirely about creating needs and wants. Download Attachments O 122969522-4040151.jpeg Skip Question· Show Comment· Report Issue
Expert Solution
steps

Step by step

Solved in 2 steps

Blurred answer
Similar questions
  • SEE MORE QUESTIONS
Recommended textbooks for you
Principles Of Marketing
Principles Of Marketing
Marketing
ISBN:
9780134492513
Author:
Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:
Pearson Higher Education,
Marketing
Marketing
Marketing
ISBN:
9781259924040
Author:
Roger A. Kerin, Steven W. Hartley
Publisher:
McGraw-Hill Education
Foundations of Business (MindTap Course List)
Foundations of Business (MindTap Course List)
Marketing
ISBN:
9781337386920
Author:
William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:
Cengage Learning
Marketing: An Introduction (13th Edition)
Marketing: An Introduction (13th Edition)
Marketing
ISBN:
9780134149530
Author:
Gary Armstrong, Philip Kotler
Publisher:
PEARSON
MKTG 12:STUDENT ED.-TEXT
MKTG 12:STUDENT ED.-TEXT
Marketing
ISBN:
9781337407595
Author:
Lamb
Publisher:
Cengage
Contemporary Marketing
Contemporary Marketing
Marketing
ISBN:
9780357033777
Author:
Louis E. Boone, David L. Kurtz
Publisher:
Cengage Learning