NEED URGENT! In a market for a new product, the coefficient of innovation is 0.04 and the coefficient of imitation is 0.2. The overall size of the market is 40000. If 1600 people adopted the product in first year and 1843 people adopted the product in second year, calculate the residual consumers who are yet to adopt the product at the begining of third year. a. 40,000 b. 36,557 c. 38,400 d. 34,128 In Bass diffusion model, if p=0.2, q=0.3 and M=20000, calculate the cumulative number of people adopting the product at the end of first year. a. 8160 b. 4160 c. 4000 d. 3817 Note:- Do not provide handwritten solution. Maintain accuracy and quality in your answer. Take care of plagiarism. Answer completely. You will get up vote for sure.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
icon
Related questions
Question
100%

NEED URGENT!

In a market for a new product, the coefficient of innovation is 0.04 and the coefficient of imitation is 0.2. The overall size of the market is 40000. If 1600 people adopted the product in first year and 1843 people adopted the product in second year, calculate the residual consumers who are yet to adopt the product at the begining of third year.
a. 40,000
b. 36,557
c. 38,400
d. 34,128

In Bass diffusion model, if p=0.2, q=0.3 and M=20000, calculate the cumulative number of people adopting the product at the end of first year.
a. 8160
b. 4160
c. 4000
d. 3817

Note:-

  • Do not provide handwritten solution. Maintain accuracy and quality in your answer. Take care of plagiarism.
  • Answer completely.
  • You will get up vote for sure.
Expert Solution
steps

Step by step

Solved in 4 steps

Blurred answer
Similar questions
  • SEE MORE QUESTIONS
Recommended textbooks for you
Principles Of Marketing
Principles Of Marketing
Marketing
ISBN:
9780134492513
Author:
Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:
Pearson Higher Education,
Marketing
Marketing
Marketing
ISBN:
9781259924040
Author:
Roger A. Kerin, Steven W. Hartley
Publisher:
McGraw-Hill Education
Foundations of Business (MindTap Course List)
Foundations of Business (MindTap Course List)
Marketing
ISBN:
9781337386920
Author:
William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:
Cengage Learning
Marketing: An Introduction (13th Edition)
Marketing: An Introduction (13th Edition)
Marketing
ISBN:
9780134149530
Author:
Gary Armstrong, Philip Kotler
Publisher:
PEARSON
MKTG 12:STUDENT ED.-TEXT
MKTG 12:STUDENT ED.-TEXT
Marketing
ISBN:
9781337407595
Author:
Lamb
Publisher:
Cengage
Contemporary Marketing
Contemporary Marketing
Marketing
ISBN:
9780357033777
Author:
Louis E. Boone, David L. Kurtz
Publisher:
Cengage Learning