Many online subscription services have “automatic renewal” policies in which they will automatically bill you for another year’s subscription when your current one runs out. Which of the following concepts is this savvy business strategy based upon? multiple choice A default rule A heuristic An endowment effect A commitment device

Many online subscription services have “automatic renewal” policies in which they will automatically bill you for another year’s subscription when your current one runs out. Which of the following concepts is this savvy business strategy based upon? multiple choice A default rule A heuristic An endowment effect A commitment device

Practical Management Science

6th Edition

ISBN:9781337406659

Author:WINSTON, Wayne L.

Publisher:WINSTON, Wayne L.

Chapter9: Decision Making Under Uncertainty

Section: Chapter Questions

Problem 75P

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