It is common for supermarkets to carry both generic (store-label) and brand-name (producer-label) varieties of sugar and other products. Many consumers view these products as perfect substitutes, meaning that consumers are always willing to substitute a constant proportion of the store brand for the producer brand. Consider a consumer who is always willing to substitute four pounds of a generic store-brand sugar for two pounds of a brand-name sugar. Do these preferences exhibit a diminishing marginal rate of substitution between store-brand and producer-brand sugar?   (Click to select)   Yes   No  Assume that this consumer has $24 of income to spend on sugar, and the price of store-brand sugar is $1 per pound and the price of producer-brand sugar is $3 per pound. How much of each type of sugar will be purchased? Producer-brand sugar:  pounds Store-brand sugar:  pounds If prices change such that the price of store-brand sugar was $2 per pound and the price of producer-brand sugar was $3 per pound, how much of each type of sugar will be purchased? Producer-brand sugar:  pounds Store-brand sugar:  pounds

Microeconomics A Contemporary Intro
10th Edition
ISBN:9781285635101
Author:MCEACHERN
Publisher:MCEACHERN
Chapter6: Consumer Choice And Demand
Section: Chapter Questions
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It is common for supermarkets to carry both generic (store-label) and brand-name (producer-label) varieties of sugar and other products. Many consumers view these products as perfect substitutes, meaning that consumers are always willing to substitute a constant proportion of the store brand for the producer brand. Consider a consumer who is always willing to substitute four pounds of a generic store-brand sugar for two pounds of a brand-name sugar. Do these preferences exhibit a diminishing marginal rate of substitution between store-brand and producer-brand sugar?

  (Click to select)   Yes   No 

Assume that this consumer has $24 of income to spend on sugar, and the price of store-brand sugar is $1 per pound and the price of producer-brand sugar is $3 per pound. How much of each type of sugar will be purchased?

Producer-brand sugar:  pounds

Store-brand sugar:  pounds

If prices change such that the price of store-brand sugar was $2 per pound and the price of producer-brand sugar was $3 per pound, how much of each type of sugar will be purchased?

Producer-brand sugar:  pounds

Store-brand sugar:  pounds
 
 
 
 
 
 
 
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