Is Facebook’s mission statement “to give people the power to share and make the world more open and connected," a product or market-oriented statement? Explain. How is Facebook’s strategy driven by its mission? Is it wise for Facebook to give away it technologies for free? Why or why not? As it moves forward in fulfilling its mission, what challenges does Facebook face in the future?
Is Facebook’s mission statement “to give people the power to share and make the world more open and connected," a product or market-oriented statement? Explain. How is Facebook’s strategy driven by its mission? Is it wise for Facebook to give away it technologies for free? Why or why not? As it moves forward in fulfilling its mission, what challenges does Facebook face in the future?
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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5 Is Facebook’s mission statement “to give people the power to share and make the world more open and connected," a product or market-oriented statement? Explain.
How is Facebook’s strategy driven by its mission?
Is it wise for Facebook to give away it technologies for free? Why or why not?
As it moves forward in fulfilling its mission, what challenges does Facebook face in the future?
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