Investigate how consumers respond to obstacles presented by PC and mobile apps. Discuss strategies to decrease the annoyance experienced by users in such circumstances. How did you deal with a difficult computer application or mobile app? What have you done?

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter6: Target Markets: Segmentation And Evaluation
Section: Chapter Questions
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Investigate how consumers respond to obstacles presented by PC and mobile apps. Discuss strategies to decrease the annoyance experienced by users in such circumstances. How did you deal with a difficult computer application or mobile app? What have you done?

 

 

 

 

 

 

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9780357033791
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