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- Mangement Discuss the role of environmental scanning and trend analysis in long-term strategig planning for businesses.Strategic planning provides forward-looking companies with the tools they need to manage their downstream As an MBA Marketing Expert, justifywhy are market forecasting is critical in pricing management and demand sustainability Using relevant examples, explore the essence of marketing intelligence in a war ravaged country like UkraineBefore moving forward with its strategic management, organizations should develop vision statements that describe Multiple Choice what the company wants to become and where it wants to go strategically. what the company will market and its business plan. the organization's purpose or reason for being. the organization's purpose or reason for being and its strategic intent.
- You own a company in the pet care industry. Your company is a mobile pet grooming company. Your company has multiple vans with grooming equipment. You travel to each customer's house and groom their pet in your van. With this information, answer the question below. 1a. Why chose this product, including why you think there is a market need or demand for the product, and what makes you personally interested in working with this product 1b. An initial SWOT analysis for this product in bullet point form with at least three examples of each category (12 total) and a brief explanation of each 1c. Your preliminary thoughts on your target market, detailing key geographic, demographic, psychographic, and behavioral traitsPeloton - Marketing Plan Goal 3.1 Customer Objectives 3.2 Collaborator Objectives 3.3 Internal Objectives 3.4 Competitive Objectives 1.2 Primary Goal 4.0 Strategy 4.1 Target Market 4.1.1 Customers 4.1.2 Collaborators 4.1.3 Competitors 4.1.4 Company 4.1.5 Context 4.1.5.1 Economic Context 4.1.5.2 Regulatory Context 4.2 Customer Value Proposition 4.2.1 Value Proposition 4.2.2 Positioning Statement 4.3 Collaborative Value Proposition 4.3.1 Value Proposition 4.3.2 Positioning Statement 4.4 Company Value Proposition 4.4.1 Value Proposition 4.4.2 Positioning StatementExplain the concept of strategic planning and its role in setting long-term goals and creating a roadmap for success. Provide a case study of a company that effectively utilized strategic planning to expand into new markets or industries and achieve sustainable growth.
- The management of Magic Vision would like to have an efficient supply chain for their high-end eyewear, but unfortunately, they are not satisfied with the performance of their marketing intermediaries in promoting the product. The company decided to sell its products only through its own efforts since its objective is to reach the target sales for the year. Do you think that the owner's decision is an effective strategy? If yes or no, justify your answer. Note: please don’t repeat answer, the 1st answer was not helpfulDiscuss the differences between an internal analysis and an external analysis with respect to strategic planning. What do organizations typically analyze as part of an internal analysis, and why? What do organizations typically analyze as part of an external analysis, and why? How do the results of each of these analyses inform an organization’s strategic plan?Complete a Competitive Profile Matrix (CPM), use at least 12 factors and three (3) competitors, including Walmart (Walmart + two more companies). Provide analytical comments on matrix results and four (4) factors, and cite sources in the APA format. Please submit CPM in excel. Create a Market Positioning Map (MPM) for Walmart and at least its two (2) significant competitors (the same competitors that you use in CPM can be used for MPM). Discuss the consumer perception of Walmart's products, services, and marketing strategies. Provide analytical comments on matrix results and sources in the APA format. You may submit MPM in word, excel, PowerPoint, or any other form. Complete the External Factor Evaluation (EFE) matrix with ten (10) opportunities and ten (10) threats. Provide analytical comments on matrix results, three (3) options, three (3) threats, and sources in the APA format.