Globalization is not a new phenomenon. Select your favorite product produced by a global organization. Provide a brief description of the product and the organization that develops the product. What are the advantages and disadvantages of the product sold internationally? What would be the advantages and disadvantages of the product being sold solely in the United States? Has your definition of globalization changed from before reading chapter one and answering these questions of a favorite product, or is your definition the same? Please explain.

Globalization is not a new phenomenon. Select your favorite product produced by a global organization. Provide a brief description of the product and the organization that develops the product. What are the advantages and disadvantages of the product sold internationally? What would be the advantages and disadvantages of the product being sold solely in the United States? Has your definition of globalization changed from before reading chapter one and answering these questions of a favorite product, or is your definition the same? Please explain.

Marketing

20th Edition

ISBN:9780357033791

Author:Pride, William M

Publisher:Pride, William M

Chapter9: Reaching Global Markets

Section: Chapter Questions

Problem 3DYMP

See similar textbooks

Similar questions

When considering entering international markets, there are some significant strategic and tactical decisions to be made. Each entry mode has different pros and cons, addressing issues like cost, control, speed to market, legal barriers, and cultural barriers with different degrees of efficiency. In this perspective, discuss any two methods of doing business internationally. You are also required to briefly discuss advantages and disadvantages. Use real life examples to support your answer.
As a highly admired international entrepreneur, you have been invited to give a speech on the need to adapt products and services when entering into global markets. Explain to your audience three reasons why localization or adaptation may need to be done by firms to ensure the success of the product or service in the foreign markets. Provide relevant examples in your explanation
A company's market entry strategy is critical in the success of that business. Name a local business in your country and discuss a possible global market entry strategy that this business can use to enter an international market of your choice. In your discussion, justify your choice of international market and reasons for selecting this market entry strategy.
Choose a product or service from an existing company and select a foreign country where this company has a presence. Compare and contrast marketing in the domestic market versus in the foreign market. Should international marketing strategies vary from country to country? Why or why not?
Please explain why Lack of marketing strategy for international business can effect your company.
What factors a company needs to consider before expanding or entering into a foreign market? Explain your answer.
What are some of the forces driving globalization and international business? What are some of the challenges of engaging in international business compared to doing business in your home country?
Briefly define International Business in your own words and clearly outline the ways in which it differs from domestic business. Support your response with relevant examples
Using appropriate academic resources, assess the impact of a country's economic, demographic, and political/legal environment on business. You should select a country that you are at least somewhat familiar with. I have listed some ideas to give you a starting point on your research. You should include this information but are not limited to only this information. After you find the information on each of these three sections, write a paragraph analyzing how this impacts business in the country. Your assignment should be at least 2 pages long and you should use APA format to cite your sources. Economic Environment Economic growth data Employment data Inflation data Income distribution Interest rates Political and Legal Environment
Outline and explain the reasons for International Trade. Please provide examples to justify your points for each section.
in your role as an international marketing consultant, you have been approached by the owner of a small business selling coconut oil for use in the food and beauty industries. the business currently has sales of g$10,000,000 per annum but realize that there are opportunities to grow by expanding to overseas countries and need some expert advice on where to expand and how. in your role, select two potentially contrasting overseas countries to conduct an analysis of the economic and trade environments and discuss the differences likely to be experienced in expanding from the home market of guyana. note that only one country must be a developed country(advanced economy).
Throughout this course, we've learned how laws, customs, events, and circumstances shape international marketing. During the past year, our lives have changed dramatically due to the outbreak of the COVID-19 pandemic. The pandemic has changed our lives in many ways. What changes or impacts do you predict the pandemic (and/or the country's handling) will have on the future of international business and marketing?