From the Sectors of the Tourism and Hospitality Industry, choose one sector (or two) of which you see yourself in the future working with this sector. Make sure to explain why you choose to work with this sector.
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- Hospitality and tourism is a huge unified and linked industry which comprises of both the tourism and other hospitality-linked sectors like flooding, event management etc. Tourism businesses are technically understood as a part of hospitality industries since they also depend on strong customer service to create income. They must deliver a hospitable, pleasant experience to their visitors. Else, those visitors won't come back in the future, and some visitors may share their negative experience with their references and family members. All hospitality companies, even those existing outside of the tourism segment, trail a similar tactic with their operations by accentuating the significance of strong, positive client service. Sabah is a tourist attraction which is located in Malaysia. Sabah is attractive and famous among the tourists mainly for its rainforests that are rich in wildlife and biodiversity. Tourist attractions in Sabah are mostly such as beaches, natural reserves and…The industry environment plays a critical role in the profitability of a company. Hence, companies are to critically examine an industry towards ascertaining how its strategies success could be influenced by the industry factors. With the aid of a diagram, conduct an industry analysis of the carbonated drink industry assuming you are the business strategist working for NESTLE Milo Ghana Limited.“E-Commerce promises to be the way to do business in the 21st century new economy”. Discuss this statement in view of your understanding of E-Commerce. Marketing is an activity which the firm takes up to make customers. Advertising, branding, positioning, pricing, marketing mix are all the subsets of marketing practices.
- Now that you know what a "marketing mix" is, let's try putting it into practice. Think of a business in the tourism industry that you would want in the future. Create a "Marketing Mix" using the key elements of marketing.Give a brief summary of the sectors in the industry and describe how wine would pass through each sector.In this week’s topic, the chapter covered customer loyalty and how it weaves into the 8 Ps marketing mix. To practice this concept, select your favorite vacation spot. Select 2 Ps from the 8 Ps marketing mix. For each, identify and briefly describe one marketing strategy idea that would support a marketing campaign for your favorite vacation spot. Brainstorm 1 to 2 ways you can promote customer loyalty and encourage tourists to return.
- Discuss the link between internal marketing and customer-centricity. Also, consider who are the ‘customers’ in this context? Provide an example in hospitality and tourism.Craftomanias is facing strong competition in the retail stationery market. ManiCrafts, a new discount craft-store chain, is opening stores in many of Craftomanias’ market areas. Craftomanias has been a leader in the craft supply marketplace due to the company’s superior customer service provided by a well-trained and compensated retail staff that are experts in crafts. Customers have enjoyed the opportunity to gain advice and ideas from the company’s talented workers over the years, and customers are loyal to the committed staff. However, the new discount chain is drawing away customers by recruiting experienced staff from Craftomanias. Adding experienced staff to the lower prices at ManiCrafts is quickly drawing business away from Craftomanias, and company executives are concerned. The sudden employee attrition at Craftomanias is a top priority for the new Director of Human Resources Elizabeth Groovy (Lizzy). Her initial evaluation of the situation suggests that the company needs to…Discuss ways in which your resort can maintain/ improve their relationship with their customers. Talk about having travel agents etc.
- Good afternoon, please assist with question. Use the PESTEL Framework for a company in St. Vincent and the Grenadines and discuss how the factors have impacted the sector in which the selected organization is categorized. Thanks in advanceCan you please answer the following questions – My product is “Carbon Fiber Bicycle” 1.Where are you going to sell your product? 2.Will it be at a department store, specialty store, etc.? 3.Are there alternative venues to sell your product? If so, what are they and what are the advantages and disadvantages to using these? 4.Is your target market the same with each sales venue? What tactics do you plan to use regarding a retail marketing strategy.Identify any one industry problem, then produce a concept that provides a solution to that industry. Any industry may be used, and the solution should take into account client needs, wants, and demand, as well as demographics.