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Food Network adopts a dual distribution strategy. In your opinion,
what are the benefits of this?
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- What type of distribution network is typically best suited for highly differentiated products? Explain your answer briefly.Which distribution system provides the best alternative for a business? Why?Compare the new supply chain concept with more conventional distribution networks Be particular about differences and similarities.
- 3. Is supply-chain management a long-term partnership among channel members working together to create a distribution system that reduces inefficiencies, costs, and redundancies while creating a competitive advantage and satisfying customers, and requiring cooperation throughout the entire marketing channel? Why or why not?Discuss the distribution network choices from the manufacturer to the end consumer. Considering distribution between any pair of stages, such as supplier to manufacturer or even a service company serving its customers through a distribution network. Also, which key decisions managers must make when designing a Distribution Network?Compare the concept of modern supply chain with more traditional distribution channels be specific regarding similarities and differences.
- Have you ever noticed Budweiser and Coca-Cola trucks in the parking lots of grocery stores? Their drivers are dressed in Bud or Coke uniforms, and are responsible for stocking the products on grocery shelves. Although there are similarities, the channels of distribution for Bud and Coke are quite different. How are they different? Think about where the product is "made." Why don't you see Shasta brand trucks and delivery people, as you do for Coke and Bud? Why has Shasta elected to use a different channel of distribution? Why does Schwan's elect to sell door-to-door? Wouldn't it be less expensive and more efficient for them to sell through conventional grocery outlets? Is it advantageous or disadvantageous for Dell to sell its computers on-line as well as in discount stores? What are the means by which "used" products (e.g., Lady Gaga CDs) are distributed? How is the channel different than for new products? Or, is it different?Describe how the pattern of continuous demand changes from a distribution center to central supply.Appreciate the importance of supply chain enablers?