Facebook, Twitter, YouTube, and other platforms have become increasingly political in their oversight of content and their CEOs are increasing vocal in their positions. Has this approach to theoperating model impacted the effectiveness and use of these platforms as a marketing (retail and communications) tool? Could the political positioning of the platforms and their developersresult in a backlash and loss of advertising revenue?

"The solution has been provided in a generalized Manner." Social media platforms like Facebook,…

Answered: Facebook, Twitter, YouTube, and other…

Marketing

20th Edition

ISBN:9780357033791

Author:Pride, William M

Publisher:Pride, William M

Chapter10: Digital Marketing And Social Networking

Section: Chapter Questions

Problem 1DYMP

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