Explore the concept of supply chain management in the context of global logistics. How can advanced technologies like blockchain and AI be leveraged to optimize supply chain operations and reduce costs?

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter14: Marketing Channels And Supply Chain Management
Section: Chapter Questions
Problem 12DRQ
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Explore the concept of supply chain management in the context of global logistics. How can advanced technologies like blockchain and AI be leveraged to optimize supply chain operations and reduce costs?

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