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- C oudy 1080 4 F1 Z 14 Z Z Describe a consumer profile of your own arts and entertainment consumption preferences utilizing four common segmentation categories used in the arts. Briefly explain your choices. # 2 A- F2 11 W S B X #I F3 I # 3 £ Alt E / D DC F4 с $ 4¢ R F K F5 OIO % 5 ||| 06 00 V OCO F6 ¤ T G 6 OLD F7 B ? Y H F8 & 7 11 U N 202 F9 J * 00 8 2 US X₂ F10 M ( 9 3 K F11 H X² E W § L F12 0 14 Scr Lk Arrêtdef P Alt Car PrtSc/Imprecr SysRq/Syst + ½½/2 = E 11 Pause Break/Inter F ? 3With which stage in the family life cycle wouldthe purchase of the following products and ser-vices be most closely identified? (a) bedroom fur-niture, (b) life insurance, (c) a Caribbean cruise,(d) a house mortgage, and (e) children’s toysFənn: uue SUAL 40 Which of them consists of everything consumers evaluate when deciding whether to buy something: han 1CAVAB Distributed product development A product mix A product differentiation A total product offer Əvvəlki Νόvbeti Bütün suallar 3 Qeyd olunanlar 82 F Sur TOSHIBA
- Using your skills on market analysis. Is the pre-teen market really worth going after. If yes why, if no why?4 With which stage in the family life cycle would the purchase of the following products and ser- vices be most closely identified? (a) bedroom fur- niture, (b) life insurance, (c) a Caribbean cruise, (d) a house mortgage, and (e) children’s toys.Would your answer to Question 37change if the products were limitedto children’s toys?
- 1-8 What is the difference between ultimate consumers and or- ganizational buyers?Life-stage segmentation doesn't provides a powerful marketing tool for marketers in all industries to better find, understand and engage consumers Select one: True FalseThe marketing mix of almost any business will be made up of the following main elements: * Product, Place, Price, Promotion O Product, Place, Price, Portion Income, Lifestyle, Location, Age Income, Lifestyle, Location, Gender 58 II
- It is often said that the consumer behaviour is not consistent in a market. It varies from time to time. Explain.1. By considering current epidemic situation how does “perceived risk”influences consumer buying decision. Explain.Explain briefly PESTEL analysis: P - Political Factors E - Economic Factors S - Social Factors T - Technological Factors E - Environmental Factors