e problem with the A. Needs satisfaction OB. Canned présentation OC. AIDA OD. None of the above approach of personal selling is that it lacks a

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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The problem with the
OA. Needs satisfaction
O B. Canned présentation
C. AIDA
OD. None of the above
approach of personal selling is that it lacks any customization or the ability to interact with your audience.
Transcribed Image Text:The problem with the OA. Needs satisfaction O B. Canned présentation C. AIDA OD. None of the above approach of personal selling is that it lacks any customization or the ability to interact with your audience.
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