Drag each of Bean's options to the corresponding entry strategy Partner with Olé Export Collaborate with group Franchising Sell name/format to businesspeople Strategic Alliance Ship coffee to coffee shops Joint Venture Open own stores Direct Investment
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- Suppose that you contemplate acquiring a foreign-based manufacturing plant to enter a new market. What economic factors should you carefully consider before proceeding with this decision? Illustrate in a simple binomial analysis example how you would value the investment option to enter a new market through acquisition.A market entry strategy is the planned method of delivering goods or services to a target market and distributing them there. Several entry modes like joint venture, direct investment, acquisition, indirect importing and direct importing are adopted by business entities to enter in new market. Once a firm named Zellbury decides to enter a foreign market, the question arises as to the best mode of entry. Discuss advantages and disadvantages of different entry modes that manager must need to consider when enter the foreign market?You work for a Nova Scotia Company trying to successfully enter the cranberry market in Australia. Discuss the continent and hemisphere where the country (Australia) is located and any effect this may have on your business entry plan. Note any mountain ranges, rivers, jungles, swamps, deserts, and any other physical characteristics that may affect the movement of people, the transportation of goods and other impediments to your plan. What is the country’s (Australia) attitude towards protecting the environment and sustainability?
- You work for a Cranberry company in Nova Scotia looking to enter the Australian cranberry market, based on this scenario, What will be the best your market entry strategy? Defend this choice.Scenario: You work for a Cranberry company/farm in Nova Scotia trying to enter the Cranberry market in Australia Who are the major competitors in the Australian market?Describe the products currently offered by the competitors. What are the competitors’ strengths and weaknesses?What is the price of the products? What discounts are offered?Suppose you are a manager (or owner) of a small firm which cultivates agricultural product (crops), and sell (export) in the international market (foreign country). You need to follow or consider four risk factors (currency, country, cross-culture, and commercial) in this business. 1. How do you consider these four factors? and 2. what factor is most considerable for your agricultural business in the international arena?
- A firm based in California wants to export a shipload of finished lumber to the Philippines. The would-be importer cannot get enough credit from domestic sources to pay for the shipment but insists that the finished lumber can quickly be resold in the Philippines for a profit. Outline the steps the exporter should take to successfully export this product to the Philippines and make a profit? How might a company make strategic use of countertrade schemes as a marketing weapon to generate export revenues? What are the risks associated with pursuing such a strategy?Which of the following benefits could a company gain from using internal markets? -Better allocation of its resources and more accurate predictions. -Access to more input markets and greater levels of competition. -Greater market power and reduced costs of production. -Increased profits and reduced competition.A market entry strategy is the planned method of delivering goods or services to a target market and distributing them there. Once a firm decides to enter a foreign market, the question arises as to the best mode of entry. Explain advantages and disadvantages of different entry modes that Marketers must need to consider when enter the foreign market. Use critical approach to address the issues.
- Do you agree or disagree with the discussion below: Antitrust laws in the United States, such as the Sherman and Clayton Act, are designed to promote competition and prevent anticompetitive behavior in the marketplace. These laws generally prohibit agreements, contracts, or combinations that restrain trade or suppress competition.Pooling agreements among local cranberry growers could raise antitrust concerns if they have anticompetitive effects, such as reducing competition among cranberry producers or increasing consumer prices. However, the legality of such agreements depends on various factors and is a matter for legal authorities to assess.It is important to note that not all agreements to pool resources or coordinate production are automatically considered violations of antitrust laws. Some collaborative efforts may be permissible under antitrust laws if they promote efficiency, innovation, or other pro-competitive benefits.To determine whether the cranberry growers' agreement…An American importer of English clothing has contracted to pay an amount fixed in British pounds three months from now. If the importer worries that the US dollar may depreciate sharply against the British pound in the interim, it would be well advised to a. Buy pounds in the forward exchange market. b. Sell pounds in the forward exchange market. c. Buy dollars in the futures market. d. Sell dollars in the futures market.The content of the individual coursework should cover the following aspects in total 1,500 words: Imagine that you are part of the marketing team of the product X at company ABC, which aims at selling this product in the domestic as well as global markets. You are preparing a marketing strategy for this product in the second half of 2019. Define the properties of your product and the target markets by using the micro and macroeconomic concepts that we learned in lectures, which will be used as an input for your marketing strategy. In particular, address the following issues: a. What are the alternative scenarios with regards to the costs of production (marginal costs like labour costs, raw materials, energy)? Consider the macroeconomic expectations for the second half of 2019 and different scenarios about the macroeconomic developments and the course of the recession. b. What type of a good or service is X? What is the price and income elasticity of your product? What is the cross…