Distinguish between outbound and inbound telemarketing. Outbound telemarketing takes place when a salesperson phones customers; inbound telemarketing takes place when customers call the firm. 2. Identify the three major personal selling approaches. The three major personal selling approaches are relationship selling, consultative selling, and team selling.
Distinguish between outbound and inbound telemarketing. Outbound telemarketing takes place when a salesperson phones customers; inbound telemarketing takes place when customers call the firm. 2. Identify the three major personal selling approaches. The three major personal selling approaches are relationship selling, consultative selling, and team selling.
Chapter18: Personal Selling And Sales Promotion
Section: Chapter Questions
Problem 12DRQ
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Distinguish between outbound and inbound telemarketing. Outbound telemarketing takes place when a salesperson phones customers; inbound telemarketing takes place when customers call the firm.
2. Identify the three major personal selling approaches. The three major personal selling approaches are relationship selling, consultative selling, and team selling.
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