Comparison of Competitve Advertisements: Samsung vs Apple Which advertisement is more effective according to the AIDA model? (ATTENTION – INTEREST – DESIRE – ACTION)? Which advertisement, in your opinion, is more effective in reaching and resonating with its target audience?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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Comparison of Competitve Advertisements: Samsung vs Apple

Which advertisement is more effective according to the AIDA model? (ATTENTION – INTEREST – DESIRE – ACTION)? Which advertisement, in your opinion, is more effective in reaching and resonating with its target audience?

This is
iPhone 13 Pro
38
Transcribed Image Text:This is iPhone 13 Pro 38
SAMSUNG
SAN
Galaxy S22 S22+
Features Galaxy S22+.
Transcribed Image Text:SAMSUNG SAN Galaxy S22 S22+ Features Galaxy S22+.
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