CITY FACTOR WEIGHT CHICAGO MILWAUKEE MADISON DETROIT Costs 2.0 8 5 6 7 Need for a facility Staff availability 1.5 4 8 4 6. 6 5 1.0 7 4 7 Local incentives 0.5 8

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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A British hospital chain wishes to make its first entry into the U.S. market by building a medical facility in the M idwest, a region with which its director, Doug Moodie, is comfortable
because he got his medical degree at Northwestern University. After a preliminary a nalysis, four cities are chosen for further consideration. They are rated and weighted according to the factors shown below:                                                                                                                                                             a) Which city should Moodie select?
b) Assume a minimum score of 5 is now required for a ll factors. Which city should be chosen
CITY
FACTOR
WEIGHT CHICAGO MILWAUKEE MADISON DETROIT
Costs
2.0
8
5 6
7
Need for a
facility
Staff availability
1.5
4
8
4
6.
6 5
1.0
7
4
7
Local incentives
0.5
8
Transcribed Image Text:CITY FACTOR WEIGHT CHICAGO MILWAUKEE MADISON DETROIT Costs 2.0 8 5 6 7 Need for a facility Staff availability 1.5 4 8 4 6. 6 5 1.0 7 4 7 Local incentives 0.5 8
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