Breakdown of Apple’s current social media presence to help us understand the companys current stategy and the media channels they are already using and what content they are sharing and the follwoer count for each platform.
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Breakdown of Apple’s current social media presence to help us understand the companys current stategy and the media channels they are already using and what content they are sharing and the follwoer count for each platform.
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- What are the key elements of Spotify’s (music streaming) strategy? What keeps them competitive compared to other streaming platforms?Explain how Almarai company uses various internet platforms (websites and social media platforms) to communicate with its various audiences.What is Facebook's place among social media platforms?
- Why does Pinterest consider Google to be its biggest competitor?Why does Pinterest prioritize mobile platforms for its new features and products?What are the key elements of Spotify’s strategy?What keeps them competitive compared to other streaming platforms?Choose a company/organization with an established social media presence. Peruse the platform you are examining, then answer the following questions: a-Name the company/organization as well as the industry in which it operates- for example, McDonald’s: fast food (if it operates in more than one industry, simply note the one you are discussing for this assignment), as well as which one of their social media platforms you are examining (i.e. Instagram, Facebook, Tik Tok, etc.) and how many “followers” they have. b-Which stakeholders do they address in their social media posts (ex. customers, employees, investors, representatives of the environment, etc.)? Do they engage these stakeholders directly or indirectly (ex. do they answer comments, repost stakeholders’ posts, etc.)? Give examples and be descriptive. c-What mediums do they use to communicate (ex: text/written words, still photos, videos, memes, etc.) on this social media platform? Which of these do they utilize best in your…
- One of the elements of IMC that has increased in recent years is Social Media. What brands do you follow on what forms of social media? How do you think. these brands measure the effectiveness of this form of media? From the brand's perspective, what are benefits and drawbacks to social media?Establish a channel. What are the three different types of communication channels?How does Airbnb use social media based on recent information and company’s response to improve customer loyalty through social media?
- How has social media influenced the hospitality and tourism industries and its stakeholders. Define the positive, use examples.Facebook Analytics help businesses trace a specific user across all of their browsers and devices when signed on to Facebook. This information leads to targeted online marketing campaigns. Give an example of an experience. Is it worth regulating this industry? What are some potential costs of doing so?Marketing uses of social networking. Choose two onlineretailers and two manufacturers. Go to each website. Compareand contrast how all four firms use blogs and/or podcaststo market their products. Which, in your opinion, uses theseonline strategies most effectively?