An ethical business:   A. only does things that are in its own self interest   B. c. always maximizes profits, regardless of the action used   C. uses Enron as a guide to business practice   D. refuses to do things that may be in its self interest, but are not right   E. lies, steals and injures others in its quest for profits

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter18: Personal Selling And Sales Promotion
Section18.2: Salesforce.com Sold On Stakeholder Satisfaction
Problem 1C
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An ethical business:

  A.

only does things that are in its own self interest

  B.

c. always maximizes profits, regardless of the action used

  C.

uses Enron as a guide to business practice

  D.

refuses to do things that may be in its self interest, but are not right

  E.

lies, steals and injures others in its quest for profits

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