ABC Company's management believes that every 9% increase in the selling price of one of the company's products results in a 10% decrease in the product's total unit sales. The variable production cost of this product is P12.60 per unit and the variable selling and administrative cost is P4.90 per unit. 1 The product's profit-maximizing price according to the formula in the text is closest to: a. P104.20 b. P19.11 C. P20.83 d. P96.12 ABC Inc

Managerial Economics: Applications, Strategies and Tactics (MindTap Course List)
14th Edition
ISBN:9781305506381
Author:James R. McGuigan, R. Charles Moyer, Frederick H.deB. Harris
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Chapter8: Cost Analysis
Section: Chapter Questions
Problem 5E
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ABC Company's management believes that every 9% increase in
the selling price of one of the company's products results in a 10%
decrease in the product's total unit sales. The variable production
cost of this product is P12.60 per unit and the variable selling and
administrative cost is P4.90 per unit.
1 The product's profit-maximizing price according to the formula in
the text is closest to:
a. P104.20
b. P19.11
C. P20.83
d. P96.12
ABC, Inc., uses the absorption costing approach to cost-plus pricing
described in the text to set prices for its products. Based on
budgeted sales of 45,000 units next year, the unit product cost of a
particular product is P15.60. The company's selling, general, and
administrative expenses for this product are budgeted to be
P1,035,000 in total for the year. The company has invested
P280,000 in this product and expects a return on investment of
11%.
2) The selling price for this product based on the absorption costing
approach would be closest to:
a. P39.28
b. P17.32
C. P97.20
d. P38.60
Transcribed Image Text:ABC Company's management believes that every 9% increase in the selling price of one of the company's products results in a 10% decrease in the product's total unit sales. The variable production cost of this product is P12.60 per unit and the variable selling and administrative cost is P4.90 per unit. 1 The product's profit-maximizing price according to the formula in the text is closest to: a. P104.20 b. P19.11 C. P20.83 d. P96.12 ABC, Inc., uses the absorption costing approach to cost-plus pricing described in the text to set prices for its products. Based on budgeted sales of 45,000 units next year, the unit product cost of a particular product is P15.60. The company's selling, general, and administrative expenses for this product are budgeted to be P1,035,000 in total for the year. The company has invested P280,000 in this product and expects a return on investment of 11%. 2) The selling price for this product based on the absorption costing approach would be closest to: a. P39.28 b. P17.32 C. P97.20 d. P38.60
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