A value curve shows what type of information for a product concept? a. The value of the product over time b. The degree to which various needs are fulfilled with the product conceptc. The dollar value for each user need that is part of the product concept d. None of these options is correct

A value curve shows what type of information for a product concept? a. The value of the product over time b. The degree to which various needs are fulfilled with the product conceptc. The dollar value for each user need that is part of the product concept d. None of these options is correct

Economics Today and Tomorrow, Student Edition

1st Edition

ISBN:9780078747663

Author:McGraw-Hill

Publisher:McGraw-Hill

Chapter11: Marketing And Distribution

Section: Chapter Questions

Problem 19AA

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Question

A value curve shows what type of information for a product concept?
a. The value of the product over time
b. The degree to which various needs are fulfilled with the product conceptc. The dollar value for each user need that is part of the product concept
d. None of these options is correct

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