8. Which of the following statements about customer service is FALSE? A. All customers should receive the same high level customer service. B. All customers require consistent service levels. C. The costs of serving the "best" customers are often higher than serving less important customers. D. Key accounts should receive higher service levels than customers that are not key accounts. 9. The "Amazon Factor" refers to: A. Variability in transportation lead times as markets and sources of supply expand globally. B. Next day and same day delivery becoming commonplace C. Need for greater cooperation and collaboration between skpply chain functions. D. Rules, regulations and other uncertainties have increased risks to companies. 10. Which of the following would NOT be an advantage of electronic procurement? A. Cybersecurity. B. Easier access to more suppliers. C. Improve procurement and sourcing efficiency. D. Lower operating costs.

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter14: Marketing Channels And Supply Chain Management
Section14.1: Taza Cultivates Channel Relationships With Chocolate
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8. Which of the following statements about customer service is FALSE?
A. All customers should receive the same high level customer service.
B. All customers require consistent service levels.
C. The costs of serving the "best" customers are often higher than serving less important
customers.
D. Key accounts should receive higher service levels than customers that are not key accounts.
9. The "Amazon Factor" refers to:
A. Variability in transportation lead times as markets and sources of supply expand globally.
B. Next day and same day delivery becoming commonplace
C. Need for greater cooperation and collaboration between skpply chain functions.
D. Rules, regulations and other uncertainties have increased risks to companies.
10. Which of the following would NOT be an advantage of electronic procurement?
A. Cybersecurity.
B. Easier access to more suppliers.
C. Improve procurement and sourcing efficiency.
D. Lower operating costs.
Transcribed Image Text:8. Which of the following statements about customer service is FALSE? A. All customers should receive the same high level customer service. B. All customers require consistent service levels. C. The costs of serving the "best" customers are often higher than serving less important customers. D. Key accounts should receive higher service levels than customers that are not key accounts. 9. The "Amazon Factor" refers to: A. Variability in transportation lead times as markets and sources of supply expand globally. B. Next day and same day delivery becoming commonplace C. Need for greater cooperation and collaboration between skpply chain functions. D. Rules, regulations and other uncertainties have increased risks to companies. 10. Which of the following would NOT be an advantage of electronic procurement? A. Cybersecurity. B. Easier access to more suppliers. C. Improve procurement and sourcing efficiency. D. Lower operating costs.
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