2.Fresco Grano bread (malaysia brand) 1.0 DESCRIPTION: • Brand name: • Packaging: • Weight: • Product: • Price: • Outlet: 2.0 PROFILE OF TARGET MARKET • Geographic: • Demographic: • Psychographic: • Behavioral: 3.0 PURCHASING BEHAVIOR

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter19: Pricing Concepts
Section: Chapter Questions
Problem 11DRQ
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2.Fresco Grano bread (malaysia brand) 1.0 DESCRIPTION: • Brand name: • Packaging: • Weight: • Product: • Price: • Outlet: 2.0 PROFILE OF TARGET MARKET • Geographic: • Demographic: • Psychographic: • Behavioral: 3.0 PURCHASING BEHAVIOR
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