| Roget’s II: The New Thesaurus, Third Edition. 1995. |
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promotion |
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| NOUN: | 1. A progression upward in rank: advancement, elevation, jump, rise, upgrade. See RISE. 2. The act or profession of promoting something, as a product: advertising, publicity. See KNOWLEDGE. 3. A systematic effort or part of this effort to increase the importance or reputation of by favorable publicity: advertisement, ballyhoo, buildup, publicity, puffery. Informal : pitch, plug. Slang : hype. See KNOWLEDGE.
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| Roget’s II: The New Thesaurus, Third Edition. Copyright © 1995 by Houghton Mifflin Company. Published by the Houghton Mifflin Company. All rights reserved. |
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