Direction: Do what is instructed below. Write your answers in your notebook.One of the goals of business is to cater the needs and wants of the customers and makethem satisfied of the goods & services that a business provides in order for them toshare their experiences for the growth and sustainability of the business operation.Now, I want you to create your own product or services that best suits to the needs ofour present situation which we are in the midst of the global pandemic.Requirement:Create your own product using the Five (5) Product Levels by Kotler. Use the table below:Product levelsQuestionProduct or services you Draw the product you want Drawing here:Answercan create and offer to to offeryour customersbasCore benefit of the Statethefundamentalproductbenefit that you can offer tosatisfy themGeneric productState the basic version of theproductthefeaturesnecessary for it to functionState the product set ofExpected productfeatures that the customersexpect when they buy theproductState product variations,Augmented productextra features or servicesthat help differentiate theproduct from its competitorsor what made your productunique.

Five Levels of Product are 1. Core Benefit: the need or need that individuals need to fulfil by…

Answered: your own product using the Five (5)…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Conduct an analysis of the marketing processes/activities of /for Catherine's Peak Pure Spring Water (Located in Jamaica) You are required to do the following: Give a brief history of the company. This should include but is not limited to: the portfolio of products/services, the needs and wants to be filled by the selected product key players (competition) in the industry and the company’s overall position in the industry.
THEME: Identifying business opportunity by addressing current issues in your community Through market observation and changes in today’s lifestyle preference as well as daily struggles, you are able to identify various business opportunities. You are required to identify a business opportunity by addressing current issues in your community. Evaluate THREE (3) potential business ideas, and select ONLY ONE best idea to be presented in the Business Model Canvas (BMC). This business ideamust be a new and creative solutions that specifically address the identified issue. Develop your business idea through Business Model Canvas (BMC). Your submission must include:1. Business ideas.2. Value proposition. 3. Market and Customer segments.4. Channels.5. Customer relation.6. Key activities7. Key resources.8. Key partners.9. Cost structure.10. Revenue streams and pricing models.
Kindly help us here. This is for our business plan. Read our product then answer the questions. Thank you : ) SOAPURE ORGANICS The all-natural and beneficial body soap is finally here! This product is dedicated to everyone who wants to prevent and protect themselves from bacterial diseases caused by Mosquitoes. Soapure Mosquito Repellent aims towards a more hygienic and clean society. SoaPure seeks to develop more soaps that can evidently prevent skin irritation from bacterial infections. It could also help avoid insect-borne diseases like dengue and malaria.As a result, a mosquito repellent soap was generated with the water-soluble packaging. Our soap would act as a two-in-one soap – a fragrant soap and mosquito repellent. It is also made with all-natural essential oils, citronella and lavender oil. Soapure Mosquito Repellent not only repels its users from mosquitoes but is also eco-friendly as its packaging is biodegradable and water-soluble. Questions : 1. Define the purpose of…
Can you please answer the following questions – My product is “Carbon Fiber Bicycle” 1.Where are you going to sell your product? 2.Will it be at a department store, specialty store, etc.? 3.Are there alternative venues to sell your product? If so, what are they and what are the advantages and disadvantages to using these? 4.Is your target market the same with each sales venue? What tactics do you plan to use regarding a retail marketing strategy.
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Discuss the following entrepreneurial groups and 3 skills required to be a member of each in relation to Island Sunglasses: - finance group (organized) - human resources - production (creative problem solver) - sales & marketing (outgoing) - purchasing (organized and detailed) - Ceo
Take an organization of your choice and and give a brief description concerning: i. what it produces or sells ii. the industry it belongs to iii. the sector of the economy it belongs to iv. the government regulators in the sector 1. Conduct an environmental analysis for that organization i. Scan the organization's environment and identify at least 10 factors that affect the survival of the organization. ii. Monitor those factors (may be actual or based on assumed changes) iii. Forecast those factors into the next three years (assume how the factors will change in the next three years) iv. Do an assessment of the effects of the factors on the organization (how will those factors affect the organization in the next three veare and
Your Task Evaluate how Wanda is currently applying each of the four Ps of marketing to the products Salty Pawz sells. Capture this in your written document so that Wanda can refer back to it as she begins to draft a marketing plan. • Once you have evaluated how Wanda is currently applying the four Ps to the products Salty Pawz sells, identify at least one new way that each of the four Ps could be improved. When making your recommendations, be as specific as possible so that she can execute some of your ideas immediately.
Market Segmentation & Targeting for WALMART What problem does your product or service solve? Describe the total market for your solution: Who are potential customers? What are the key segments within this market?
1. When you want to buy the potato chip, what influences your decision? Explain the attributes that are important to you when making a decision to purchase this type of product.
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Craftomanias is facing strong competition in the retail stationery market. ManiCrafts, a new discount craft-store chain, is opening stores in many of Craftomanias’ market areas. Craftomanias has been a leader in the craft supply marketplace due to the company’s superior customer service provided by a well-trained and compensated retail staff that are experts in crafts. Customers have enjoyed the opportunity to gain advice and ideas from the company’s talented workers over the years, and customers are loyal to the committed staff. However, the new discount chain is drawing away customers by recruiting experienced staff from Craftomanias. Adding experienced staff to the lower prices at ManiCrafts is quickly drawing business away from Craftomanias, and company executives are concerned. The sudden employee attrition at Craftomanias is a top priority for the new Director of Human Resources Elizabeth Groovy (Lizzy). Her initial evaluation of the situation suggests that the company needs to…

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